ABOUT ERIC

Eric Roth, the Principal of Sylvan Lake Consulting, is an established family business operational leader with extensive broad-based experience in venture capital, private equity, operating businesses, mergers and acquisitions, organizational strategy, mediation, and business development. Eric has a well-established reputation as a corporate culture creator who encourages and enables effective teamwork to successfully drive economic results and achievement of corporate initiatives.

Eric's unique blend of in-depth leadership and legal work in healthcare, venture capital, private equity, and mergers & acquisitions provides unparalleled opportunities for companies pursuing revenue growth and rewarding business goals.

Eric utilizes decades of legal, merger & acquisition, and consulting experience to seamlessly guide companies from negotiation through transition while supporting and building company unity and morale.

Success and growth require a strong team, clear goals, and leadership to guide the process. Sylvan Lake Consulting's goal is to provide the support your company needs to meet and exceed its objectives. Together we’ll build the framework required to reach your next level.

Eric's Representative Experience

ENTERPRISE MANAGEMENT

Exceptional business acumen and understanding of business drivers based on multiyear experience leading and managing a complex $1 billion, 130 business unit organization, including financing and fundraising, legal/transactional issues, financial oversight, restructuring and bankruptcy, and board oversight, with special expertise in family offices and their operating businesses.

LEGAL EXPERTISE

A get-it-done business-oriented lawyer. Multiyear experience leading the private equity and venture capital practice at an AmLaw 100 law firm, structuring companies, leading complex deals and negotiations, including private equity, venture capital, partnerships, fundraising, and mergers & acquisitions.

LEADERSHIP AND MANAGEMENT

Experience building, organizing, energizing, and mentoring high-performance management teams of up to 200 professionals, overseeing a staff of 20,000 employees in over 130 facilities nationwide. Created training and mentoring programs based on company needs and culture.

INTERPERSONAL/COMMUNICATIONS

Consummate relationship builder with excellent listening and communication skills, understanding of individual and team dynamics, and ability to negotiate multi-party transactions and relationships. Eric is also a certified business mediator.

COMPLEX TRANSACTIONS

Experience finding pathways and successfully completing complex multi-party transactions including business acquisitions and dispositions ranging up to $550 million, IPOs, restructuring, private equity, and venture capital transactions.

HEALTHCARE AND RISK MANAGEMENT

Broad healthcare exposure with deep experience in the senior housing continuum including post-acute care, as well as physician services, medical devices, pharmacy, rehabilitation, and home care. Expertise in the real estate healthcare asset class, regulatory and reimbursement challenges, risk and professional liability management, and privacy practices.

PROFESSIONAL PROFILE

Astute problem solver able to deal with stress/complexity, focus on results, deliver superior performance, maximize value, and energize an organization with an outstanding work ethic.

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ABOUT MARK

Mark Feinberg is an accomplished CEO and COO with a strong entrepreneurial spirit, known for his ability to drive companies to exceptional levels of market influence, revenue, and corporate value. With visionary leadership and market savvy, Mark has successfully guided organizations to achieve aggressive growth goals and deliver outstanding results.

Mark's bold thinking, visionary leadership, and track record of delivering exceptional results make him a valuable asset to health and wellness organizations. With his expertise, he can help companies in the industry overcome challenges, achieve superior performance, and drive sustainable growth

Mark's Representative Experience

HEALTH AND WELLNESS INDUSTRY EXPERTISE

A wealth of experience working with multiple mental health and health organizations, providing strategic consulting in areas such as capital raising, strategy development, go-to-market strategy, partnership and alliance guidance, acquisition strategy, and operational optimization. He has a deep understanding of the unique challenges and opportunities in the health and wellness industry and leverages his expertise to drive innovation and improve outcomes in these critical areas.

ENTREPRENEURIAL LEADERSHIP AND STRATEGIC VISION

Successfully commercialized an early-stage digital mental health technology company, pioneering one of the world's first on-demand processes for recruiting, onboarding, training, and managing gig workers in the mental health sector.
Led the launch of a crowdfunding technology company, revolutionizing capital raising for businesses in the health and wellness industry.
Developed a service delivery model that has become the industry gold standard in mental health and wellness.

EXECUTIVE EXPERIENCE AND ACHIEVEMENTS

Led and managed a complex $1 billion, 130 business unit organization in the health industry, showcasing expertise in financing, fundraising, legal matters, financial oversight, restructuring, and board oversight.
Raised close to $20 million in capital for a rapidly growing food business in the health sector and secured over $100 million in seed, venture, and traditional sources for various technology, real estate, and investment ventures in the health and wellness industry.
Built and mentored high-performance management teams, implementing training and mentoring programs tailored to the unique needs and culture of health and mental health organizations.

STRATEGIC PARTNERSHIPS AND BUSINESS DEVELOPMENT

Developed and executed multi-faceted go-to-market strategies, including digital marketing, partnerships, and direct sales, leading to national retail merchandising contracts with numerous health and wellness brands, retailers, and third-party resources.
Negotiated key partnerships with large payer groups and multiple healthcare providers in the mental health and wellness sector, driving growth and expanding market reach.

CAPITAL RAISING AND FINANCIAL EXPERTISE

Demonstrated proficiency in structuring companies and leading complex deals, including private equity, venture capital, partnerships, fundraising, and mergers and acquisitions in the health and wellness industry.
Raised significant equity and debt capital to support the growth of health and wellness businesses, taking companies from under $1 million in revenue to $50 million.